The Role

We're looking for a commercially minded, detail-driven CRM & Marketing Manager to take ownership of our CRM, ecommerce and marketing channels.

This role is central to how we connect with our audiences - managing email communications, loyalty activity, ecommerce performance and go-to-market campaign delivery across multiple channels. You'll work closely with our Creative, Ecommerce and Brand teams in a fast-paced environment, with clear scope to grow into a more senior marketing or digital role as the business scales.

About Us

We are wearegrip, a London-based creative studio who work with some of the most exciting drivers in F1. Our goal is to build the most distinctive personal brands in sport that capture the attention of fans, teams, and brands around the world.

Working hand-in-hand with each driver, we create and manage their personal brand across social media, branding, marketing, merchandise, content creation, digital, and more. When you join wearegrip, you’ll be working at the heart of our multi-skilled, fast-paced start-up and immediately have the opportunity to begin shaping your future within our highly motivated and passionate team.

Your Responsibilities (but not limited to)

CRM, App & Loyalty Management

• Manage the execution of CRM activity using Klaviyo, including campaign sends and core lifecycle flows
• Schedule and send email communications aligned to launches, content moments and brand activity
• Support the ongoing delivery of the store app, ensuring content, messaging and updates are implemented correctly
• Support the launch and then day-to-day running of the loyalty programme, including rewards setup, tier updates and customer communications
• Monitor CRM, app and loyalty performance and surface insights or issues

Ecommerce Site & Customer Experience

• Support ecommerce trading by monitoring product performance and helping optimise merchandising, CRM and on-site activity to maximise sales
• Coordinate with the ecommerce agency to deliver website content, merchandising and campaign updates that support product launches and the customer journey
• Assist with product launches and key brand moments, helping coordinate content, communications and customer-facing activity
• Help ensure a seamless, on-brand customer journey across email and ecommerce channels

Marketing & Brand Support

• Manage the go-to-market calendar, coordinating integrated marketing campaigns and product launches across CRM, ecommerce, social, retail and brand channels
• Support the delivery of events, pop-ups, partnership activations and community marketing initiatives
• Assist with the delivery of marketing campaigns, ensuring campaign assets and communications are implemented accurately across all channels

Reporting & Performance

• Track daily and weekly CRM, customer and ecommerce performance metrics
• Support reporting on campaign performance, engagement and retention
• Assist with post-launch and post-campaign analysis, identifying key learnings and opportunities
• Monitor customer behaviour and feedback to provide actionable insights to the wider team

About You

• 2–4 years' experience in CRM, marketing or a similar digital role
• Hands-on experience with Klaviyo, including campaign execution and lifecycle flows
• Familiarity with ecommerce platforms (Shopify experience a plus) and loyalty programmes
• Strong understanding of digital marketing channels including email, social and ecommerce
• Highly organised with excellent attention to detail and the ability to manage multiple workstreams
• Comfortable working in a fast-paced, execution-focused environment with shifting priorities
• Proactive, reliable and enthusiastic about growing your skillset in a dynamic studio environment
• Based in the UK and able to commute to our Hoxton studio regularly
• A passion for sport, culture or brand - and it's always a bonus if you're a Formula 1 fan

Benefits

• Competitive salary based on experience.
• 20 days of annual leave plus a minimum of 5 days leave over Christmas and New Year.
• 1 extra fully paid day off for your birthday.
• Up to 2 days working from home per week.
• Days in lieu when required to work weekends.
• Additional work from home days available on request.
• Apple Macbook (or preferred) plus any relevant software and equipment.
• Budget for personal skills training and development.

How to Apply

If this role excites you and you're ready to take the next step in your career, here's how to apply:

1. Write a brief overview explaining why you're perfect for the role and ready to join our team.
2. Include your CV.
3. Then email it all to join@wearegrip.com with the subject "CRM & Marketing Manager".

We can't wait to hear from you!